Jockey store City Centre Deira, Dubai, UAE


Jockey Brand Description

Brand Details

Jockey, a renowned name in the world of innerwear and activewear, has been a symbol of comfort and innovation since its inception in 1876. Founded by Samuel T. Cooper in St. Joseph, Michigan, Jockey started with the mission to provide quality and comfortable hosiery to lumberjacks. Over the decades, Jockey has grown to become a global leader in the apparel industry, known for its pioneering spirit and commitment to enhancing the daily lives of its customers through premium products.

Jockey’s journey of innovation includes the introduction of the world’s first men’s brief in 1934, which revolutionized men's underwear. The brand’s dedication to quality, fit, and comfort has earned it a loyal customer base worldwide. Today, Jockey’s product range extends beyond underwear to include sleepwear, loungewear, activewear, and socks, catering to men, women, and children.

Signature Products

  1. Classic Briefs: Jockey’s Classic Briefs are a timeless staple, known for their superior fit and comfort. Made from high-quality cotton, these briefs offer excellent support and breathability, making them perfect for everyday wear.

  2. Boxer Briefs: Combining the length of boxers with the snug fit of briefs, Jockey’s Boxer Briefs provide the best of both worlds. They are designed to prevent chafing and offer all-day comfort, making them ideal for active lifestyles.

  3. Activewear: Jockey’s activewear collection includes performance-driven pieces such as moisture-wicking t-shirts, shorts, and joggers. These products are designed to enhance athletic performance by keeping you cool and comfortable during workouts.

  4. Sleepwear and Loungewear: Jockey’s sleepwear and loungewear collections are crafted from soft, breathable fabrics that ensure a restful night’s sleep and ultimate relaxation. From classic pajama sets to cozy robes, these products offer unmatched comfort.

  5. Undershirts and Tanks: Jockey’s undershirts and tanks are designed to provide a smooth, comfortable base layer. Available in various styles and fabrics, they are perfect for layering under dress shirts or casual wear.


Reasons to Shop at Jockey

  1. Unmatched Comfort and Quality: Jockey is synonymous with comfort. The brand’s commitment to using premium materials and innovative design ensures that every product feels great against the skin and stands the test of time.

  2. Innovative Design: Jockey’s history of innovation is reflected in its product offerings. From the introduction of the Y-front brief to moisture-wicking fabrics, Jockey continuously pushes the boundaries to provide the best in comfort and functionality.

  3. Wide Range of Products: Whether you are looking for everyday essentials, activewear for your workouts, or cozy sleepwear, Jockey offers a comprehensive range of products to meet your needs. The brand’s diverse product line caters to various preferences and lifestyles.

  4. Perfect Fit for Everyone: Jockey’s extensive size range ensures that everyone can find their perfect fit. The brand’s commitment to inclusivity means that customers of all shapes and sizes can enjoy the comfort and quality that Jockey is known for.

  5. Trusted Heritage: With over 140 years of experience, Jockey has built a reputation as a trusted and reliable brand. Customers can shop with confidence, knowing that they are investing in products from a brand with a rich heritage and a commitment to excellence.

In summary, Jockey’s long-standing dedication to comfort, quality, and innovation makes it a go-to brand for innerwear and activewear. With its wide range of products designed to meet diverse needs and preferences, Jockey continues to enhance the daily lives of its customers, making it a brand worth investing in.



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