HUGO store Mall of the Emirates, Dubai, UAE


Discover the Essence of HUGO by HUGO BOSS

Brand Overview

HUGO by HUGO BOSS represents a contemporary and avant-garde approach to fashion. Catering to individuals who prefer to set trends rather than follow them, HUGO offers a bold and eclectic mix of styles that are perfect for those who embrace a dynamic lifestyle. The brand is known for its youthful energy, innovative designs, and a keen sense of individuality.

Why Shop HUGO?

Innovative Designs: HUGO prides itself on pushing the boundaries of traditional fashion. The collections are often inspired by modern art, music, and urban culture, making each piece a statement of personal style.

Quality Craftsmanship: As part of the HUGO BOSS family, HUGO maintains the high standards of quality and craftsmanship. Each item is meticulously crafted to ensure durability and a premium feel.

Versatile Collections: From sharp suits and tailored shirts to edgy streetwear and casual pieces, HUGO offers a diverse range of clothing suitable for various occasions. Whether you’re dressing up for a night out or looking for everyday essentials, HUGO has you covered.

Sustainability Efforts: HUGO is committed to sustainability and ethical practices. The brand continuously works towards reducing its environmental footprint, making it a responsible choice for the eco-conscious consumer.

HUGO Women: Redefining Contemporary Fashion

Distinctive Features

HUGO Women’s collection embodies modern femininity with a twist. The line features a mix of sharp tailoring, relaxed casual wear, and unique statement pieces that are perfect for creating a versatile wardrobe.


  • Tailored Perfection: The collection includes beautifully tailored blazers, trousers, and skirts that are perfect for both professional and casual settings.

  • Effortless Casual Wear: From chic dresses and jumpsuits to cozy sweaters and stylish jeans, HUGO ensures that every piece is designed with comfort and style in mind.

  • Bold Accessories: Complete your look with HUGO’s range of accessories, including bags, belts, and jewelry that add the perfect finishing touch to any outfit.


Why Choose HUGO Women?

HUGO Women is designed for the modern woman who is confident, stylish, and unafraid to stand out. The collection offers versatility, allowing you to effortlessly transition from day to night with ease.

HUGO Men: Embrace the Urban Edge

Distinctive Features

HUGO Men’s collection is a blend of classic and contemporary styles, designed for the man who is always on the move. The line features everything from sharp suits to casual wear, all with a distinctive edge.


  • Urban Tailoring: The collection includes modern suits, shirts, and blazers that offer a perfect fit and a sharp silhouette.

  • Casual Cool: Explore a range of casual wear, including graphic tees, hoodies, and denim, all designed to infuse your wardrobe with a contemporary vibe.

  • Statement Footwear: HUGO’s footwear collection includes everything from sleek dress shoes to trendy sneakers, ensuring you have the perfect pair for every occasion.

Why Choose HUGO Men?

HUGO Men is for those who dare to be different. The collection is designed to make a statement, offering bold and innovative pieces that help you express your individuality.


Shopping at HUGO by HUGO BOSS means embracing a brand that values innovation, quality, and sustainability. Whether you’re looking to make a statement with bold designs or add versatile staples to your wardrobe, HUGO has something to offer. Elevate your fashion game and express your unique style with HUGO’s cutting-edge collections.

Explore more and shop the latest collections at HUGO BOSS​ (HUGO BOSS Shop)​​ (HUGO BOSS Shop)​​ (HUGO BOSS Shop)​.



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