Age of Innocence Shop at The Dubai Mall

Age of Innocence is a European footwear Brand for kids from 0 to 16 y.o. We also have capsule collections for women.

The DNA of the Age of Innocence brand is a combination of femininity, timeless elegance, simplicity, and chic with a soft touch of nostalgia for retro design. An Age of Innocence girl is quintessentially a city girl, romantic and strong, a daydreamer with a very strong point of view.

Age of Innocence brand idea embodies a strong belief that kids should be treated as individuals and respected the same way as adults, as persons with their own point of view — in all aspects of life, including in the way they look. The brand celebrates childhood in a special, sophisticated way. The design approach is exceptional — being minimalistic and modest, it takes inspiration from 18 and 19 centuries.

Brand’s mission is to give women a chance to see their child stylish and choose kids' footwear that corresponds to their own aesthetics — sophisticated yet eloquent, trendy yet timeless.All the pieces are handcrafted using quality materials with great attention to every tiny detail - they will walk with our little ones as they take those first steps and get comfortable with wearing shoes.