100% Capri

100% Capri store The Dubai Mall, Dubai, UAE

Welcome to the world of 100% Capri,

The creators of the finest linen in the world.

100% Capri Is A Creation Of Antonino Aiello, The Man That Has Ideated Linen Collections Changing The Vision Of Linen In Fashion. We select natural linen fabric of the highest quality from European cultivation. Our manufacturing process has a history of traditional Italian tailoring mixed with innovative technology. We use linen as if it were part of your skin, it is a pure pleasure to wear. For us it is not just a fabric, it is the essence of simplicity and the purity of beauty.

100% Ecological, Zero irrigation, Zero water, Zero gmo, Zero defoliant, Low fertiliser use, Zero waste, Biodegradable, Relaxing, Breathable, Cool in summer - insulating in winter, Resistant, Light, Vibrant, Naturally suits your body, Hypoallergenic.


100% Capri is not only popularizing designer-quality linen-based clothing for men and women, but the brand is a pioneer for sustainable practices and organic materials in the industry. By emphasizing linen, 100% Capri creates a luxurious product that is completely ecological, biodegradable, zero-waste, and hypoallergenic all without using irrigation or water, helping to preserve our global water resources. Additionally, 100% Capri is committed to never spraying defoliants on their crops as well as never using GMOs, resonating with consumers concerned with the negative effects of clothes made out of chemical-laden materials.

Since its inception, the 100% Capri modus operandi has been aimed at popularizing linen as the perfect fabric for comfortable high-end clothing precisely because of its sustainability, natural materials, and comfortability. With a focus on ecological materials and a unique melange of traditional Italian tailoring & modern manufacturing practices, 100% Capri has played a major role in the recent acceptance of linen as a designer material.



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