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'A life of perfume, a life of encounters'

It all started with an intimate first meeting between Henry Cremona and “the one” who would become his wife, Yvette. Henry and Yvette, aesthetes at heart and avid pleasure seekers, would go on to launch their Perfumery with the sole aim of retaining and celebrating the beauty of life.

By creating refined essences at their own pace and wherever their hearts led them, a declining tradition was brought back up to date: French Haute Perfumery.For Henry and Yvette, each perfume holds onto a memory that otherwise would have faded. It transforms a sentiment into a sensation and makes floating images rise to the surface with the persistence of beloved things.

Henry Cremona came across the exceptional ‘nose’ of Joseph Sassi, a representative of the French School of Haute Perfumery. At a time when Perfume was being offered in mass and all beginning to be one and the same, their encounters and sharing of such a high level of excellence simply highlighted the distinction and the boldness of the Maison.

Like this, a style took shape... based on a few rules..do not count time; do not compromise on the perfection of raw materials; always push for the finest and most advanced processes; dare without compromising; listen to and help those who seek to distinguish themselves with a fragrance that resembles them.